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Thursday, August 25 • 09:45 - 10:20
Construye marcas, no sitios web / Build brands, not websites

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Hace tres años, usted puede haber conocido Vox Media como la compañía que construye sitios Web inteligentes y hermosos para cultivar auditorios apasionados. Ya no pensamos de nosotros de esa manera. Somos una compañía que construye marcas que la gente ama, y ello cambia la manera que pensamos en nuestra tecnología, diseño, periodismo e ingresos. Una zambullida profunda en los cambios que usted necesita hacer en su organización de noticias para prosperar en un universo mutliplataforma.

Idioma/Language: English, traducción simultánea

Three years ago, you may have known Vox Media as the company that builds smart, beautiful websites to grow passionate audiences. We no longer think of ourselves as that. We are a company that builds brands people love, and it and changes the way we think about our technology, design, journalism and revenue. A deep dive into the shifts you need to make at your news org to thrive in a mutliplatform universe.

avatar for Lauren Rabaino

Lauren Rabaino

Director of Editorial Products, Vox Media
I'm the executive director of storytelling and brand development at Vox Media.Prior to joining Vox Media, I was the news applications editor at The Seattle Times. And before that, I did product design at two publishing startups, Publish2 and Spot.us.

Thursday August 25, 2016 09:45 - 10:20 GMT-03
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